Social Media

How You Can Boost Your Practice’s Profitability

You must try several things simultaneously to increase your practice’s profitability. These include winning marketing strategies, retaining your most important employees, including eyewear sales in your practice’s operations, and even offering virtual check-ins to give your patients the option of...

March 28, 2024

Embracing E-Commerce In Your Practice Growth

Articles Blogging Content Marketing Social Media

Embracing E-Commerce In Your Practice Growth

In previous times, buying eyeglasses was a traditional affair. You’d visit your optician, get a refraction, and browse a couple of frames in-store to pick your choice. With the rapid changes in times, e-commerce is changing how we purchase eyewear,...

February 8, 2024

Strategies to Attract New Patients to Your Practice

Branding Content Marketing Customer service Online presence Social Media

Strategies to Attract New Patients to Your Practice

In the fast-paced world of healthcare, adopting effective online marketing strategies becomes imperative for attracting new patients to your practice. Traditional methods like shared flyers, newspaper ads, and billboards are no longer sufficient in this digital age. To ensure the...

February 6, 2024

Articles seo tools Social Media

SEO TIPS FOR YOUR BUSINESS

Search engine optimisation (SEO) is an intelligent way to entice interested readers to your blog, which is an excellent way to nurture your website’s visibility. While writing captivating awesome blogs is only half the battle to booming content for your...

February 9, 2023

Content Marketing Social Media

WAYS TO IMPROVE CUSTOMER SATISFACTION

Customer satisfaction is defined as “the number of customers, or percentage of total customers, whose reported experience with a firm, its products, or its services (ratings) exceeds specified satisfaction goals. There’s a notion that a customer pays everyone in the company,...

September 10, 2021

Marketing Online presence Optical Practice Social Media

ONLINE BOOKING VS STORE BOOKING: KEY DIFFERENCES

Online and store booking are tools used by practice and organizations to manage their business. As well as making bookings, online booking allows organizations to view real-time data on their business, track their clients online and enforce business policy. Online...

September 3, 2021

Blogging Branding Business Content Marketing Customer perception Marketing Online presence Social Media

THREE REASONS FOR GOOD CUSTOMER PERCEPTION

In every business world, what your customers perceive your brand as, is very important. If your customers perceive your business as good or bad, it will definitely determine if your brand grows or depreciates ...

August 13, 2021

influencer marketing Marketing Social Media Uncategorized

Email Marketing VS Social Media Marketing : Key Differences

It’s a common misunderstanding that Email Marketing and Social media Marketing have no differences, as they are both online inclined. Email Marketing, according to Wikipedia, is the act of sending a commercial message, typically to a group of people, using email....

August 6, 2021